CAREER ACADEMIES
The Academy of Multimedia & Communications is what is known as a pocket academy; essentially, we function as a specialized school within Madison Central and Rosa Scott High Schools.
Career academies are designed to prepare students for college and careers, including careers after high school. Teaching students to think critically, collaborate, and solve problems is just as important as teaching them academic knowledge. Students in the AMC move through coursework in a cohort - they take one academy class and other academic classes together in a group. We emphasize project-based learning, which gives students a real-world application for what they're learning in the classroom.
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The AMC is dedicated to teaching the skills and providing the hands-on experience necessary for successful futures, both personally and professionally.
ACADEMY PATHWAYS
VIDEO PRODUCTION
Instructors -
Mr. Devin L. Cooper &
Mrs. Michelle Denson
Video Production is at the core of the AMC - all first-year academy students are introduced to the process of video editing and DSLR cameras in Video Production I.
Video Production II students dive into the production process, learning the ins and outs of filmmaking.
In Video Production III & IV, students are empowered to become independent filmmakers in their own right, and begin building portfolios to showcase their body of work. Third-year students will focus on creating short films, exploring different genres, and expressing their unique points of view. Fourth-year students will create a Capstone project - an experience meant to distill their time in the AMC into one project which usually involves producing a feature length film!
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BROADCAST JOURNALISM
Instructor & Faculty Advisor -
Mr. Taylor Langele
In Broadcast Journalism, students take the lead! Third and fourth-year academy students can choose to pursue the Broadcast track, either in its own right or as a companion to one of the other academy pathways.
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The award-winning Jaguar News Network is an entirely student-run organization. The JNN staff members (students) produce a monthly news show "The Central" which includes sports reports, podcasts, and feature stories.
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Winners
2023 - MS Scholastic Press Association
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Newscast of the Year
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Best News Coverage
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Best Feature Coverage
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"MS Farmer's Market & Local Businesses"
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Best News Story
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"Jackson's Water Crisis"
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Best In-Studio Anchor - ​Sneha Vuyyuru
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Best News Reporter - Rachael Carpenter
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Best Hype Video - Maya Freedman
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Best Sports Coverage
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Best Creativity
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Best Sports Podcast - Maison Ball, Terris Harris II, Annalise Kirk, Omari Walker
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2022 - Emmy Awards
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Best Hype Video
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​Emma Harrington, AMC Alumni
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2021 - MS Scholastic Press Association
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#1 Student Newscast in Mississippi
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#1 Entertainment Podcast
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#1 Social Media Presence
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SPORTS MARKETING
Instructor -
Mr. Bill Johnson
The Sports Marketing pathway is open to all AMC third and fourth-year students.
Sports Marketing students learn the ins and outs of marketing and promotion in the world of athletics. Creating hype videos and highlight reels, designing graphics and schedules for community distribution, and working with community businesses as sponsors of the Big Blue Booster Club - these students do it all!
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